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Tacoincidence — Taco Stop #12 — Fighting the Porn Drug with Clay Olsen

I met up with Clay Olsen on Taco Tuesday at El Mexiquense in Lehi, UT. He is a man on a powerful, and challenging, mission to convince the world that porn kills love and than fighting pornography is cool. As the CEO of Impact Suite and Founder and CEO of the non-profit organization, Fight the New Drug, he is the fighter in chief on the battle to empower everyone against the dangers and harmful impact of pornography. I wanted to learn why he believes in the power of culture, brand experience and human connection, what he does to create it and how it’s helped him thrive. All…over tacos. It really doesn’t get much better than this!

EPISODE NOTES
"Fighting The Porn Drug"

Secret #1: Where knowledge lacks, conviction makes up
Secret #2: Cause curiosity in what you create
Secret #3: Create impact through brand engagement
Secret #4: Branding starts with culture
Secret #4: Innovation comes from passion, determination & sheer will
Secret #6: Create a persona to understand your target
Secret #7: Find existing "electricity," organize it into a brand
Secret #8: Connect to the product using emotions & experience
Secret #9: Allow personal expression & creativity in marketing
Secret #10: Have a healthy sense of naivety
Secret #11: Persist. Get back up. Pivot. Never quit.
Secret #12: Find people who are passionate about their craft
Secret #13: Home runs — not base hits

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YOUR INPUT, FEEDBACK AND IDEAS
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Thanks so much for watching this episode of Tacoincidence! I'd love to to hear your feedback and ideas so drop a COMMENT below, hit me up on Instagram, email, phone or ...over tacos. Make sure to SUBSCRIBE to this podcast so you'll be the first to know when the new episodes are released (basically your Taco Tuesday alarm clock).

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TACOINCIDENCE PODCAST
You can also listen to the full audio podcast version of this episode
(1:00:07)

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LINKS MENTIONED IN THIS EPISODE
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Taco Stop #12: El Mexiquense, American Fork, UT
Facebook
Instagram
Website

Fight the New Drug
Website
Facebook
Instagram

Impact Suite
Website
Facebook
Instagram

Clay Olsen
Instagram
Linkedin

Scott Porter
Linkedin

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